About us

About us.

Posted by youssouph Ndiaye on

The saying “Somebody Gotta Do It“ was coined mid-2014 as a #hashtag on social media by the Founder of SGDI, Youssouph Ndiaye. Born in New York, and raised in Senegal of West Africa, his goal has been to utilize social media as a way to inspire and influence his followers. This hashtag quickly propelled into a movement. Fast forward to June 1st of 2015 and the inaugural “Somebody Gotta Do It By: Y&P” clothing line was launched. SGDI was then rebranded into a Lifestyle Motivational Company. Youssouph encourages every person he meets to apply the brand’s message positively in any...

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